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Corporate Social Responsibility:What does it mean?
Human Resources » Corporate Social Responsibility


Chrm Message From: aswathikurup Total Posts: 5 Join Date: 10/11/2009
Rank: Beginner Post Date: 11/11/2009 07:36:18 Points: 25 Location: India
"More and more companies are accepting corporate citizenship as a new strategic and managerial purpose requiring their attention. Once seen as a purely charitable activity--a source of general goodwill, with no bottom-line consequence--citizenship is moving from the margins of concern to the center at leading companies."

Today, there are many references to corporate social responsibility (CSR), sometimes referred to as corporate citizenship, in our workplaces, in the media, in the government, in our communities. While there is no agreed-upon definition, the World Business Council for Sustainable Development defines CSR as the business commitment and contribution to the quality of life of employees, their families and the local community and society overall to support sustainable economic development. Simply put, the business case for CSR--establishing a positive company reputation and brand in the public eye through good work that yields a competitive edge while at the same time contributing to others--demands that organizations shift from solely focusing on making a profit to including financial, environmental and social responsibility in their core business strategies. Despite what the phrase corporate social responsibility suggests, the concept is not restricted to corporations but rather is intended for most types of organizations, such as associations, labor unions, organizations that serve the community for scientific, educational, artistic, public health or charitable purposes, and governmental agencies.

aswathi
Chrm Message From: VIJAY VYAS Total Posts: 6 Join Date: 10/11/2009  
Rank: Beginner Post Date: 11/11/2009 09:59:49 Points: 30 Location: India

Different organisations have framed different definitions - although there is considerable common ground between them. My own definition is that CSR is about how companies manage the business processes to produce an overall positive impact on society.

"A concept whereby companies decide voluntarily to contribute to a better society and a cleaner environment. A concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis".

 

VIJAY VYAS

Chrm Message From: rkuppili Total Posts: 115 Join Date: 10/11/2009  
Rank: Leader Post Date: 19/11/2009 11:58:00 Points: 575 Location: India
Hi Awasthi,

As Vijay said ita concept where companies decide voluntarily to contribute to a better society and a cleaner environment with a deliberate intention. But it may or may not be in association with the company's business operations. It could be all together different concern that they take up to benefit the society or the environment.

Hope this makes it clear...

Radhika
Chrm Message From: PALAVERI.KALYAN Total Posts: 1 Join Date: 10/11/2009  
Rank: Beginner Post Date: 20/11/2009 05:53:56 Points: 5 Location: India

Corporate social responsibility

 

INTRO

Social Responsibility widely known CSR can be termed and perceived by different firms as per their adaptation. Some of other forms of CSR  are Corporate Citizenship, Responsible Business, Sustainable Responsible Business (SRB), or Corporate Social Performance

 

 

DEFINITION

CSR is about how companies manage the business processes to produce an overall positive impact on society.

FACTORS ASSOCIATED WITH CSR

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


WHY IT IS AN IMPPORTANT TASK FOR ORGANIZATION NOW A DAYS

In general Every Business House activities and Interests were directly or indirectly associated with society/environment in which it operated. Being the part of  a society it is foremost duty to Firm owners to build a positive impact about their business to People, Government and Stake Holders  as the firms gained profit through them. It can also consider as Business Ethics which every Business Firm to be adopt or pledge for following.

 

 

By adopting this company can acquire good brand image among people and stake holders and can spread their activities to maxim extent with our any new promotions.

Chrm Message From: vangapandu Total Posts: 4 Join Date: 10/11/2009  
Rank: Beginner Post Date: 22/11/2009 15:58:26 Points: 20 Location: India

CSR means providing support to the society. Corporates feel that helping society is the prime responsibility apart from their business. Now a days corporates are committed to help the society by taking various initiatives like " Increasing the awareness on Clean and Green Environment", helping Poor , creating awareness on Healthy Life by participating in 10K run etc...

rgds,

Mahesh


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